DALLAS, TEXAS – Since it’s development in the mid 1980’s, The Crescent has defined Dallas’ Uptown district. Until then, major construction across Woodall Rodgers Freeway from downtown Dallas was practically unheard of. The Crescent started the northward movement, and set the luxurious standards for others to try and follow. Today’s Uptown district continues to thrive and has become the hottest neighborhood in all of Dallas.
As part of a plan to revive their stronghold in Uptown Dallas, The Crescent is developing a vision for a modernized and contemporary gathering place for unparalleled, unique experience. As part of this plan, FocusEGD has been chosen to develop graphics, signage and wayfinding concepts to assist this philosophy. We look forward to creating an exquisite experience for all that work and play in Uptown Dallas.