Legendary Architect, Morris Lapidus' iconic Miami Beach hotel has re-emerged as the preeminent Miami Beach resort after a $1 billion renovation. focusEGD teamed with Arnell Group, Richardson Sadeki, and Patricia Spencer to create signage for public areas and amenities including the spa, nightclub, conference center, and restaurants. The designs reflect the exuberant elegance of the architecture and interiors. Both static and interactive graphics augment the guest's experience.

“If you create the stage setting and it's grand, everyone who enters will play their part." - Morris Lapidus

Services Provided:
Wayfinding Masterplanning
Wayfinding System Design
Construction Documentation
Contract Administration