Crescent Revitalization and FocusEGD

DALLAS, TEXAS – Since it’s development in the mid 1980’s, The Crescent has defined Dallas’ Uptown district. Until then, major construction across Woodall Rodgers Freeway from downtown Dallas was practically unheard of.  The Crescent started the northward movement, and set the luxurious standards for others to try and follow. Today’s Uptown district continues to thrive […]

FocusEGD featured in Healthcare Facilities Magazine

DALLAS, TX – FocusEGD and Managing Principal, Chris Bauer were recently featured in the April 2013 Healthcare Facilities Management issue. Highlighting the significance of the art and science of “Environmental Graphic Design,” the article talks about the contributions of wayfinding development in the healthcare environment. “Signs of Change” in HFH talks about the evolution of wayfinding […]

Baylor University Medical Center honors kidney transplant donors

DALLAS, TEXAS – On Sunday, June 2nd, 46 North Texans who gave the gift of life recieved a gift in return. Everyone likes to get a little recognition for their good deeds, and along the hallway on a wall at Baylor University Medical Center, people who have done one selfless deed are getting the credit […]

Wayfinding – not just a map.

DALLAS,TEXAS – Wayfinding is a natural phenomenon that happens in a myriad of places. One might say it isn’t specific to an industry but is simply what we do naturally. Take for instance the Internet. Wayfinding there is made up of search engines, links and a wide variety of websites that take you from one […]

A new look for Dallas’ Knox Street District

Walkable urban centers are a relatively rare commodity in Dallas, but for over 100 years, the Knox Street District has been one of these centers. Recently, as public demand has increased for these central urban areas, developers and land owners have embraced the opportunity to adapt and densify. With a landmark mixed-use development featuring Trader […]

FocusEGD points the way…

DALLAS, TEXAS – When the new Parkland Memorial Hospital opens in March 2015, it will have more than 25,000 interior and exterior signs to help people find their way. The vast majority will have been designed and placed by FocusEGD LLC in Dallas, which specializes in getting folks from Point A to Point B and […]

Information, Questions or something else…

The icons we use for graphic or visual communication are often specific enough to convey meaning without much discussion or debate. Some of these symbols are so common we don’t even think about their meaning – they cause an automatic reaction, such as the Men and Women symbols, which typically indicate restroom locations. Others symbols […]

St. Regis Cairo Exlusive Luxury

CAIRO, EGYPT –  Situated on the Corniche along the eastern banks of the Nile River, stands The Nile Corniche. This mixed-use, luxury property is destined to be come the most exclusive address in the city.  Consisting of a multi-level podium and two 37 floor towers, this grand development contains office, retail and dining at it’s […]

Success for Frosty Golf Classic

The inaugural Frost Charity Golf Classic, sponsored by focusEGD, turned out to be more damp than Frosty.  After a postponement the event was finally played on Friday, December 14.  However, spirits were not dampened, and “weathering” the elements became an adventure and a commitment to make certain that some good was done for CitySquare and […]

1909 Woodall Rodgers Freeway
Suite 415
Dallas, TX 75201
t: 214 661 6976